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Jumping Jacks Improves Athletic Shoe

But rather than continue with the same pattern, the brand improved its design, according to Ron Dillehay, national sales manager of Munro & Company, which produces shoes for school uniform programs and other markets under the Jumping Jacks label.

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Dickies Debuts First Advertising Campaign

Although Dickies will soon celebrate its 90th birthday, it is making its advertising campaign debut.

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NCEA Hires Msgr. McCarthy As Executive

The National Catholic Education Association (NCEA) has hired Msgr. Jeremiah McCarthy as the executive director of its seminary department. McCarthy, who begins his position on September 1, will replace Brother Bernard F. Stratman, SM, who served as director of the department from 2002 through 2009, and has been part-time interim director for the last year. [...]

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Land’s End Adds More Uniforms

Land’s End is calling the school uniforms assortment for this fall season its largest ever, with expanded selections for boys and girls, including a more extensive size range and phys-ed. collection.

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Sumec Launches Eton Kidd

Sumec Group Corporation, a Nanjing, China-based manufacturer of textiles and garments including school uniforms, hopes to give Chinese elementary students’ fashion and quality with their new brand, Eton Kidd, which they launched in March. According to Win Woo, export manager of Sumec’s Textile & Light Industry division, 90 percent of school children throughout China are [...]

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Room It Up Adds Expansive Line

Room It Up, a designer and manufacturer of lifestyle accessories including the patented lap desk, backpacks and totes, will debut its spring 2010 line at the Atlanta Gift Market from January 6th through 13th, 2010. Included will be over 300 items consisting of beach totes, market totes, wallets and more at a retail range of [...]

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Willsie Recycles Greengowns

Willsie Recycles Greengowns Steven Killen, vice president of sales and marketing for Willsie Cap & Gown Company, reported that the company has taken eco-friendly a step further than the competition with its greengown recycling program. “Our program is deeper than all of the other cap and gown programs out there because we allow students to [...]

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Executive Apparel Launches Blog

Executive Apparel Launches Blog This October, Executive Apparel boosted its marketing efforts by launching a blog, which it had updated with 14 total posts as of December 7th. The company also has online visibility through social networking sites Twitter and Facebook. The blog has revealed to School Uniforms Magazine several tidbits of juicy company news, [...]

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Paramount Adds Fashion Brand

Meaghan (Meg) Dunn as creative director. For further information, call the company at (800) 227-3932, or email Dunn at Meg@ExecutiveApparel.com.                            — A.T. Paramount Adds Fashion Brand Paramount Apparel Ltd., a 50-year-old maker of children’s and ladies outerwear, introduced its new Triple Star girl’s and boy’s brand in stores for the Fall 2009 season, following a [...]

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Bank Miller Moves & Expands

Bank Miller Moves & Expands In order to house the steady growth across all of its textile divisions, Bank-Miller recently purchased and moved into a larger building at 333 Fifth Avenue, Pelham, NY, 10803. “While  most companies are downsizing, Bank-Miller continues to grow,” said Larry Kaplan, division head of school uniforms for the company. Kaplan [...]

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